Article: Comparison of maternity jeans: Mama;licious & 23 mai Paris

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Jan. 13, 2026

Maternity jeans comparison: Mama;licious & 23 mai Paris

For expectant mothers looking for comfortable maternity jeans that are suitable for everyday wear, 23 mai Paris and Mama;licious offer two distinct approaches to maternity denim.

23 mai Paris a more limited range, with designs created to accompany the changing figure throughout pregnancy, while Mama;licious has developed a wider range focused on practicality, variety, and ease of purchase.

This comparison aims to highlight the specific features of each brand, ranging from a more selective approach focused on cut to a functional, mainstream offering, in order to help expectant mothers choose the maternity jeans best suited to their needs.

Criteria	23 mai Paris	Mamalicious
Product range	A selection of maternity jeans designed as a dedicated line, with a deliberately limited number of styles.	Wide range of maternity jeans, integrated into a comprehensive range of maternity ready-to-wear clothing
Cut & design	In-depth work on cutting and adapting the silhouette during pregnancy	Standard cuts of maternity jeans, designed for everyday wear and versatility
Materials	Denim selected for comfort, flexibility, and support, adapted to the changing body	Stretch denim and comfortable fabrics, designed for ease of wear
Style	Understated, modern aesthetic, similar to classic jeans, easy to incorporate into an existing wardrobe	Trendy and accessible style, with several variations depending on the collection
Product approach	Selective and specialized approach, focused on jeans as a key item	Broad and renewed approach, with numerous models available simultaneously
Price	Average price range, in line with the maternity jeans market	Average price range, similar to maternity jeans models
Distribution	Primarily online, via the brand's website	Online, with easy international distribution
Brand image	Neat and discreet image, focused on product quality and cut	Dynamic, mainstream image, focused on accessibility and volume

Highlights of 23 mai Paris

23 mai Paris adopte une approche plus ciblée du jean de maternité, en proposant une gamme volontairement resserrée qui permet un travail approfondi sur la coupe et l’adaptation à l’évolution de la silhouette pendant la grossesse. Là où Mama;licious développe une offre plus large et généraliste, 23 mai Paris fait le choix de concentrer son savoir-faire sur un nombre limité de modèles, pensés pour accompagner les futures mamans tout au long de la grossesse. Découvrez notre collection de jeans de maternité conçue pour allier confort et élégance.

This approach also translates into a style closer to classic jeans, with simple, timeless lines that are easy to integrate into an existing wardrobe, while Mama;licious is more in line with trends that are renewed with each collection. Finally, the simpler range offered by 23 mai Paris for customers to choose, limiting comparisons between numerous items, while the diversity of styles at Mamalicious offers more options but may require more time to select.

Femme enceinte portant un jean de maternité au quotidien

Highlights of Mama;licious

Mama;licious stands out for its wide selection of maternity jeans, with numerous cuts, washes, and styles offered throughout its collections, allowing it to meet a wide variety of expectations and preferences. This diversity is one of the brand's main strengths, appealing to a broad audience and serving multiple purposes, from everyday wear to more fashionable looks.

The collections are also regularly updated, allowing the brand to keep up with seasonal trends and quickly incorporate new styles into its range, offering expectant mothers a constantly updated selection. Finally, thanks to its extensive international distribution, Mama;licious is widely available, making it easy to purchase maternity jeans in many countries and boosting its visibility among a global audience.